Tips for Creating Effective Business Cards
Even though we work in paperless offices in the current world, it is clear that a business card still holds a unique yet essential position in the contemporary world. Consequently, if you have not yet received a card to hand out to your prospective business associates who need to keep in touch while seeking your line of services, you must be missing out on the actual deal of making a marketing opportunity.
A Look into the Basics
With that said, not all marketing business cards look alike. For starters, business cards are generally not equal. Then, we are in a world that depicts the average business card design as the perfect card to conduct business with. However, these cards tend to leave an inferior weight on the end users. Moreover, in the current world of business, they portray so much concerning actualizing an individual’s marketing dreams in the industry. Because of that, you should familiarize yourself with some of the important tips involved in acquiring a business card with a personal touch.
Use the basic design principles
Although this may seem a bit strange, it is critical to highlight the values of maintaining the basic principles of a business card. For that reason, do not alter the material as it defines the purpose of the business card. In this point, remember the following highlights;
- Maintain your crucial copy at 5mm from the actual edge of the paper
- Consider working at about 300dpi for some of the best image reproduction
- Make sure that you maintain a rather minimum size of the entire typography for perfect legibility.
Be creative with a little constraint
To perfect your art in creating a business card, consider being creative but constraining at the same time. That is achievable through creating a business card sized 55 by 85 mm. Even though this is indicated on the web, it is critical to reiterate the point. Moreover, even if you have a small piece of canvas, it is possible to be creative and come up with the vital information you would like to have therein.
Evade some of the Common Pitfalls or Barriers
There are a few common but general pitfalls when it comes to creating a perfect business card. For starters, there is the obvious one involving the provision of a bleed from your printer. For instance, the bleeder might be 3mm or better yet 5mm. To be accurate, consider checking out the requirements of the printing details.
Apply Attractive and Special Finishes
For you to attain perfect results with your business card, consider coming up with a unique finish. For starters, use a foil blocking and metallic inks. What these items majorly offer are perfect edges that provide you the opportunity to have a more tactile card.
Make a Cut into Your Card
Most business cards have an in-print on the card stock because that is the most effective approach to acquire to a business card. For personal cards, you can be more creative by cutting into your card and giving it any print you may prefer.